ZuneMax.com reports on something I've feared for some time: The Zune product ain't gonna launch at Zune.com.

Long and short of it is this - Microsoft don't own Zune.com. They own a few others but not Zune.com. And, sadly, according to the Zunemax piece, it looks like they aren't going to get it.

Tip to others - buy the domain name before you spend millions advertising the product.

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